Month: March 2015
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Expert: New Kyiv fares do not take into account advertising revenues
The structure of Kyivpastrans's tariff for public transportation does not include revenues from advertising. This was stated by Viktor Medvid, director of the consulting company Invest-Expert, in a commentary to GolosUA. According to him, the cost of travel could be reduced by paying off some expenses not at the expense of passengers, but at the expense of revenues from advertising in transport. "A month...